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Joy Campaigns

Joy Campaigns

Growing the joy moVement has meant we’re now committed to inspiring new ideas where joy can flow…

We are co-creating with Soul Circus a space for artists, activators and people who care to join the #joymoVement and #drivechange – they will journey on the road and online in 21 day cycles co-creating and show-casing solutions happening around Southern Africa and the world. – see more on



At the start of 2014 the UP began their first ever global joy campaign “#hula4love”, creating virtual circles of love around the world through the logging of minutes that folk hula-hooped and then converting those minutes into virtual kilometres that create circles of love around our world. The first circle of love around the world was completed in August – 40500kms was logged from schools, communities and individuals around the world, we are intending for 10 circles by February 2015.

Currently a further 16 oookms has been logged.

We have also launched a merchandising / fundraising programme and folks can Buy Hula Hoops from us and support the UP to grow JOY.


Acts of Remarkable Kindness – is our 2nd global project… the idea is to inspire Kindness to be shared… it shouldn’t be random, it should be shared and remarked on and we will all be inspired to step up and share more then…

We are a growing community of HUMANKIND… Both Human & Kind…
We share inspiring Acts of Kindness and encourage each other to step UP and be remARKable and wonderful examples of humanKIND!IMG_9965

Acts of Remarkable Kindness #ARK – is a community space for us to share our Acts… It’s time to step UP & join the joy movement